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The Journal

Guidance for living well,
not perfectly.

Skincare that actually works, cleaner swaps for your home, and the ingredient know-how to choose with confidence — no perfection required.

What Is Sustainable Skincare, Really? How Live Free Skincare Is Rethinking Plastic Packaging - Free Living Co What Is Sustainable Skincare, Really? How Live Free Skincare Is Rethinking Plastic Packaging

What does sustainable skincare actually mean—and how much of what we’re told is just marketing? With the beauty industry producing around 120 billion plastic packages every year, we’re digging into what sustainability really looks like in skincare, why “recyclable” often isn’t enough, and how Live Free Skincare is rethinking packaging from the ground up—without sacrificing performance or real-life usability.

Feb 10, 20261 min read