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Rejuva MineralsMarketplace brand

Eyeshadow Multi-Purpose Powder

$18.95USD

0% APR financing available with Shop Pay

Shade: Diamond

Ships in 1–2 business days · Free returns within 30 days

Certifications & standards
EWG verified Made safe certified Vegan Cruelty-free Gluten-free
Description

Our Multi Purpose Pressed Powders may be used as eye shadow, brow powder, eye liner, or for highlighting. Tropical Sunset can also be used as a blush or bronzer for fair-light skin! This product is EWG VERIFIED™ and rated "CLEAN" in the Think Dirty app! Blended with antioxidants from Certified Organic Fruits, Berries & Botanicals. All shades are mica free and titanium dioxide free with the exception of White Diamond. Colored with minerals, botanicals, fruits & berries only! No FD&C colors or carmine.

Recommended in Mother Earth Living magazine's July/August 2018 issue here! Used on Celebrity Rachel Bloom, and Nickelodeon's "Knight Squad" cast here! Read more under links below...

All shades are talc free. No added gluten. Vegan friendly.

  • White Diamond – White shade with slight pearlescent shimmer. Light-medium buildable coverage. Perfect as a highlighter.
  • Tropical Sunset – Coppery peach shade with a semi matte finish.  Light-medium buildable coverage. Perfect as a blush, bronzer for fair-light skin tones or mid tone eye shadow.
  • Mocha Latte’ – Neutral brown with a semi matte finish.  Light-medium buildable coverage. Perfect as a mid tone eye shadow or contour for light-medium skin tones.
  • Iris – Mid tone violet with a semi matte finish. Medium-dark buildable coverage. Perfect as a liner (brown, hazel or green eyes) or contour eye shadow.
  • Brazilian Brown – Neutral brown with a semi matte finish. Medium-dark buildable coverage. Perfect as a liner (Green or blue eyes), a contour shadow shade or contour for medium or darker skin tones.
  • Beach Bum – Light golden beige (“Nude”) with a semi matte finish. Light coverage. Perfect as a highlighting shade for most skin tones.

BPA and Phthalate free packaging. Plastic parts of compacts are recyclable.

Net Weight: 2.8 g

APPLICATION: Before application, be sure to prime with Multi Task powder. For the best results, use three shades to shape the eye. These three shades consist of a highlighter, mid-tone (crease) shade and contour shade.

Use a light shade, such as White Diamond or Beach Bum, as your highlighter color. Highlighter should be applied to your eye lid, blending up toward your brow bone. To create a ‘wide awake’ look, apply highlighter to the inner corner of the eye.

Use a mid-tone shade such as Mocha Latte’, Tropical Sunset or Iris to define the crease of the eye. Our Multi Purpose Pressed Powder Face & Eye shades, such as Acai Berry, Pink Parfait may also be used. To apply, start from the outside of the crease and gently move your brush across the crease toward your nose. Make sure to blend well with the highlighter shade so that there are no harsh edges.

For contouring the eyes, use the darkest of the three shades, such as Brazilian Brown. Apply your contour shade from the outer corner of your eye to the crease, blending slightly inward. The contour shade should only be applied to the outer third of the eyelid. You may also want to use the contour shade as an eye liner. Please see eye liner application tips.

For a smoky eye effect, you can use your contour or mid-tone color all over the lid, beginning at the lash line and blend as you move upwards to the crease. Make sure to blend well for the true "smoky eye" look!

Dark tones make the area seem more dramatic and receding. Lighter shades will bring attention to the eyes and make them appear larger.

When shopping for a shade, pay close attention to the products "description" rather than the color displayed on your monitor, as each monitor will display the images differently. Colors that are opposite of your eye color will make eyes “pop”. Skin tone is also a factor when choosing the right eye shadow or liner. For example, if you have very dark skin, try to avoid shades that are too light. Likewise, if you have very light skin, you should avoid shades that are too dark.

Instructions for use
Sweep onto lids as eyeshadow, press along the lash line as liner (dampen your brush for a more intense cake-liner finish), brush through brows, or use the lightest shades to highlight. For dimension, build with three tones — a highlighter (Diamond or Beach Bum), a mid-tone in the crease (Tropical Sunset, Mocha Latte, or Iris), and a deeper contour (Brazilian Brown) at the outer corner. Prime first for the best wear, and build the buildable color gradually, blending as you go.
Ingredients
Diamond (White Diamond): Boron Nitride (mineral), Mica, Copernicia Cerifera (Carnauba) Wax*, Simmondsia Chinensis (Jojoba) Seed Oil*, Lauroyl Lysine (amino acids derived from coconut), Kaolin (clay). May Contain: Titanium Dioxide CI 77891. *Certified Organic

Tropical Sunset: Boron Nitride (mineral), Lauroyl Lysine, Kaolin (clay), Copernicia Cerifera (Carnauba) Wax*, Simmondsia Chinensis (Jojoba) Seed Oil*, Caprylyl Glycol, Tocopherol, Santalum Album (Sandalwood)*, Vitis Vinifera (Grape) Seed Oil*, Vaccinium Macrocarpon (Cranberry) Seed Oil*. May Contain: Iron Oxide CI 77491, Manganese Violet CI 77742. *Certified Organic

Mocha Latte: Boron Nitride (mineral), Copernicia Cerifera (Carnauba) Wax*, Lauroyl Lysine, Kaolin (clay), Simmondsia Chinensis (Jojoba) Seed Oil*, Vitis Vinifera (Grape) Fruit Extract*, Vaccinium Corymbosum (Blueberry) Fruit Extract*. May Contain: Iron Oxide CI 77491, CI 77499, CI 77492. *Certified Organic

Iris: Boron Nitride (mineral), Lauroyl Lysine, Kaolin (clay), Copernicia Cerifera (Carnauba) Wax*, Simmondsia Chinensis (Jojoba) Seed Oil*, Caprylyl Glycol, Tocopherol, Santalum Album (Sandalwood)*, Vitis Vinifera (Grape) Seed Oil*, Vaccinium Macrocarpon (Cranberry) Seed Oil*. May Contain: Iron Oxide CI 77491, Manganese Violet CI 77742, Iron Oxide CI 77499. *Certified Organic

Brazilian Brown: Boron Nitride (mineral), Lauroyl Lysine, Kaolin (clay), Copernicia Cerifera (Carnauba) Wax*, Simmondsia Chinensis (Jojoba) Seed Oil*, Vitis Vinifera (Grape) Fruit Extract*, Vaccinium Corymbosum (Blueberry) Fruit Extract*. May Contain: Iron Oxide CI 77491, Iron Oxide CI 77499, Iron Oxide CI 77492. *Certified Organic

Beach Bum: Boron Nitride (mineral), Lauroyl Lysine, Kaolin (clay), Copernicia Cerifera (Carnauba) Wax*, Simmondsia Chinensis (Jojoba) Seed Oil*, Caprylyl Glycol, Tocopherol, Santalum Album (Sandalwood)*, Vitis Vinifera (Grape) Seed Oil*, Vaccinium Macrocarpon (Cranberry) Seed Oil*. May Contain: Iron Oxide CI 77492, Iron Oxide CI 77491, Iron Oxide CI 77499. *Certified Organic

All shades are talc free and made in a gluten, tree nut, and dairy free facility. All shades except Diamond are mica free and titanium dioxide free. Vegan.
Why we love this product
One little compact, endless ways to use it. These talc-free pressed powders double as eyeshadow, liner, brow powder, or highlighter, and they're blended with antioxidants and colored by certified organic fruits, berries, and botanicals — no FD&C dyes or carmine. We love that nearly every shade is mica- and titanium-dioxide-free (gentle enough for sensitive eyes), EWG Verified, and rated Clean in the Think Dirty app. Buildable, multitasking, clean-beauty color that's even trusted by pro makeup artists.
Meet the brand

Clean mineral makeup for sensitive skin

Rejuva Minerals makes EWG Verified, MADE SAFE certified mineral makeup for the most sensitive skin — and was one of the first cosmetic brands to earn Made Safe certification, back in 2017. Everything is made in the USA, free of mica, talc, titanium dioxide, and parabens. Clean, naturally derived color you can trust.

MADE SAFE Certified Since 2017
EWG Verified
Made in USA Orlando, FL
Shop Rejuva Minerals
Rejuva Minerals
Made in USA
Woman-Founded
Recyclable Packaging

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Good to know

Frequently asked questions

What can I use this powder for?
It's a multitasker — wear it as eyeshadow, brow powder, eyeliner or highlighter, and Tropical Sunset even works as a blush or bronzer on fair-light skin.
Is it mica-free and talc-free?
Every shade is talc-free, and all shades are mica- and titanium-dioxide-free except White Diamond. They're colored with minerals, botanicals, fruits and berries — no FD&C dyes or carmine.
How do I get the color to last?
Prime your lids first, then build the buildable color gradually, blending as you go. Dampen your brush along the lash line for a more intense cake-liner finish.
How do I choose the right shade?
Go by the written shade description rather than your screen, since monitors vary. Lighter shades (Diamond, Beach Bum) highlight, mid-tones (Mocha Latte, Tropical Sunset, Iris) define the crease, and deeper Brazilian Brown contours or lines.
Is it good for sensitive eyes?
It's EWG VERIFIED and made with clean, antioxidant-rich ingredients. As with any eye product, patch-test first if your eyes tend to be sensitive.
Is it vegan and cruelty-free?
Yes — it's vegan-friendly and cruelty-free, talc-free, and made in a gluten-, tree-nut- and dairy-free facility.